GraceKennedy Foods (USA) LLC, one of the Caribbean’s largest conglomerates with several diversified companies around the world, recently hosted a brand summit for sales executives and representatives of its recently acquired subsidiary, LaFe, a leading food and beverage company in the US that targets the growing Hispanic market. The day-long summit was for GraceKennedy corporate leaders to share the company’s history, brand vision and core values as well as its tremendous growth potential in the U.S.
“This summit with the LaFe team was crucial as it sets the foundation for the merging of our product portfolios,” said Michael Ranglin, President and CEO, GraceKennedy Foods (USA) LLC. “Both companies have a solid history of offering the market quality products that showcase the best of the English & Spanish speaking Caribbean. Together as one entity, we will continue diversifying our product offering and broadening GraceKennedy’s reach throughout the U.S.”
The LaFe acquisition gives GraceKennedy its own distribution in the Metro NYC, Atlanta and Florida markets.